InsightSuite™

Whether you’re a brand manager looking for clarity, a founder building with precision, or a CMO rethinking spend

InsightSuite™ was built to help you launch with more growth.

60%

Faster Product Timelines

2x

Faster Decision Making

Live Trend Monitoring

Instant visibility into competitive activity, innovation trends, and emerging product types.

Retail & Price Mapping

Benchmarking tools to optimize pricing strategy and improve retail readiness.

Whitespace & Innovation Mapping

A data-backed foundation for product innovation and brand extension.

Ingredient & Formulation Tracking

Clear direction on what resonates with consumers—and what’s losing steam.

Dual imagery of a messy desk and clean desk - Real-Time Consumer Insights

The Internet is Talking – We Help You Listen

Built by CPG and AI experts, InsightSuite™ analyzes over 500 million data points from consumer conversations, product listings, and digital behavior—often in hours. It transforms scattered signals into clear, strategic insight.

With real-time dashboards and automated data capture, InsightSuite™ helps brands move faster, smarter, and with confidence.

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Not another Report. A competitive advantage.

While others report the past, InsightSuite™ helps shape what’s next.

Forget lagging PDFs and generic charts—InsightSuite™ delivers live, automated insights built for real CPG decisions.

Tailored for established brands, product developers, marketers, and operators, it bridges data and action—so you can move from idea to execution with speed and confidence.

Competition Comparison Table of InsightSuite vs Syndicated Tools

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InsightSuite ANU report showing Real-Time Consumer Insights

Automated Data Capture

InsightSuite™ continuously scrapes and structures data from thousands of digital sources—retail product listings, social conversations, trend signals, and brand communications—without manual input. This real-time, automated system enables the platform to surface hundreds of meaningful data points in hours, not weeks.

The result: Instant visibility into what’s launching, what’s resonating, and where the market is moving—so teams can make smarter, faster decisions with confidence.

Intelligent Pattern Amplification

At the heart of InsightSuite™ is a proprietary analysis engine we call Attribute Gravity™—a dynamic system that identifies the top 20 product attributes with the greatest influence across the category landscape. By mapping how attributes like “plant-based,” “high protein,” or “adaptogenic” are connected to high-performing products and reviews , InsightSuite™ reveals which claims are not just popular—but powerful.

It’s not just what consumers are saying. It’s what’s pulling the category forward.

Static Image of ANU report of vectors and centrality reports of consumer sentiment

How it Works

InsightSuite™ is built to serve your strategy—not overwhelm it. Every report, data point, and trend line is there to unlock speed, reduce uncertainty, and help your team make smarter, faster moves in a dynamic market.

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Designed for What’s Next.

InsightSuite™ is a real-time consumer insight platform built for food and beverage brands. It helps CPG teams validate innovation, track trends, and launch smarter—faster. Designed by Helmsman Group, it supports everything from product development to commercialization.

With a clear vision and a proven track record, InsightSuite™ is uniquely positioned to lead the next wave of CPG innovation—where data doesn’t just inform, it transforms.

Woman sitting next to a heat map InsightSuite consumer insights report